As a leading supplier of business management software & services, Sage needed a more efficient way to secure attendee feedback, session evaluations, and conference survey data, and selected Alliance Tech to provide an electronic event guide.
For a company like Dell that allocates a large amount of their marketing budget to tradeshows, it’s critical to make every dollar count. Dell needed a solution to evaluate which events are driving the most leads and providing a significant ROI.
RSNA’s event directors wanted to offer exhibitors a little something extra and find a way to provide data that went more in depth than just headcounts. The ultimate goal was to implement a way for exhibitors to better understand the behaviors and preferences of attendees that visited their booth.
CA World provided attendees with over 800 general conference sessions, so event managers were in need of an accurate, yet non-invasive way to assess session attendance, participation and attendee behavior.